Magnite, Inc. (NASDAQ:MGNI) on Wednesday announced a partnership with Viasat Inc (NASDAQ:VSAT) to integrate programmatic advertising into in-flight entertainment systems.
This collaboration aims to enhance advertising opportunities for brands targeting engaged audiences in the air, potentially opening a new revenue stream for Magnite.
Magnite Partners With Viasat For In-Flight Programmatic Ads
Magnite’s partnership with Viasat will help advertisers reach millions of travelers through in-flight screens and personal devices. The campaign will leverage Viasat’s connectivity services, used by more than 60 airlines worldwide.
This initiative marks a significant step in monetizing in-flight media with dynamic ad targeting, creating a unique advertising environment.
“With millions of highly engaged travelers spending extended periods of uninterrupted time in the air, brands now have a unique opportunity to connect with audiences in a premium, immersive setting that few other channels can replicate,” commented Leon Siotis, SVP, Business Development, International, Magnite.
‘By combining our leading brand-safe in-flight advertising platform with Magnite’s programmatic expertise, we are creating new opportunities for brands and airlines to connect with passengers in the air,” stated Ragu Kamakshisundaram, Viasat’s Vice President, Media and Monetization.
MGNI Technical Analysis: Trend, Moving Averages, and RSI
The stock’s current price of $18.41 is above its 20-day simple moving average (SMA) of $14.82, indicating a bullish trend.
However, the 50-day SMA is at $13.77, suggesting that while short-term momentum is positive, there is a notable distance to the longer-term averages, particularly with the 200-day SMA at $15.66.
Momentum indicators show the Relative Strength Index is at 79.32, suggesting the stock is overbought.
Recent price increases may not be sustainable in the short term. A pullback could be on the horizon if buying pressure diminishes.
MGNI Earnings Preview And Analyst Price Targets
Magnite will provide its next financial update on August 5, 2026 (estimated).
- EPS Estimate: 22 cents (Up from 20 cents YoY)
- Revenue Estimate: $180.21 million (Up from $173.33 million YoY)
- Valuation: P/E of 17.7x (Indicates fair valuation)
Analyst Consensus & Recent Actions: The stock carries a Buy rating with an average price target of $20.92. Recent analyst moves include:
- BTIG: Initiated with Buy (Target $20.00) (June 9)
- Wells Fargo: Equal-Weight (Raises Target to $15.00) (May 8)
- Scotiabank: Sector Outperform (Raises Target to $17.00) (May 7)
MGNI Price Action: Magnite shares were down 0.22% at $18.51 during premarket trading on Wednesday, according to Benzinga Pro data.
Photo by Michael Vi via Shutterstock
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