Bread Financial Analysts Increase Their Forecasts Following Q4 Results

by | Jan 30, 2026 | General

Bread Financial Holdings, Inc. (NYSE:BFH) posted better-than-expected earnings for the fourth quarter on Thursday.

The company posted adjusted earnings of $2.07 per share, beating market estimates. The company’s quarterly sales came in at $975 million versus expectations of $955.819 million.

Bread Financial shares fell 0.6% to trade at $72.57 on Friday.

These analysts made changes to their price targets on Bread Financial following earnings announcement.

  • Barclays analyst Terry Ma maintained Bread Finl with an Underweight rating and raised the price target from $61 to $64.
  • Morgan Stanley analyst Jeffrey Adelson maintained the stock with an Underweight rating and raised the price target from $62 to $68.

Considering buying BFH stock? Here’s what analysts think:

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