Why Is Rivian Stock Trending Today?

by | Jan 12, 2026 | General

Shares of Rivian Automotive, Inc. (NASDAQ:RIVN) are trading higher Monday. Here’s why the stock is trending.

New Leadership Joins The Company

Greg Revelle has joined the electric car company as Chief Customer Officer. He’s a board member of Cars.com and comes from a renewable energy background. Revelle will oversee Rivian’s go-to-market strategy, including sales, marketing and operations.

“We are excited that Greg is bringing his deep experience across eCommerce, marketing and automotive to Rivian,” said Rivian CEO RJ Scaringe.

Recalling Almost 20,000 Cars

Last week, the company shared that a defect on certain R1 vehicles may increase the risk of a crash. The company is aware of one incident with minor injuries that has already occurred in an affected vehicle. In accordance with regulations from the National Highway and Traffic Safety administration, the company issued a recall.

Shifts In Analyst Sentiment

Analyst consensus currently has the stock at a hold rating.

On Monday, Wolfe Research analyst Emmanuel Rosner downgraded the stock from peer perform to underperform, but kept the price target at $16.

Last week, Piper Sandler analyst Alexander Potter maintained a neutral rating and raised the price target from $14 to $20. Canaccord Genuity analyst George Gianarikas reiterated a buy rating with a $21 price target.

Fourth Quarter Preliminary Results

Even though Rivian does not declare fourth quarter and full-year earnings until February, the company releasde some preliminary numbers in early January. In the fourth quarter, the company produced almost 11,000 vehicles and delivered nearly 10,000.

For the full year, the company produced 42,284 vehicles and delivered 42,247 vehicles. Both the fourth quarter and annual figures were in line with Rivian’s expectations.

Rivian Stock Declines

Price Action: Rivian shares were down 1.09% at $19.01 at the time of publication, according to Benzinga Pro.

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