Salesforce, Inc. (NYSE:CRM) stock jumped 10.1% on Monday, handily outperforming both the broader market and the technology sector. The Nasdaq gained 0.5%, the S&P 500 rose 0.1%, and the Technology sector advanced 2.3%.
Salesforce’s rally also coincides with strength across software stocks after NVIDIA Corp. (NASDAQ:NVDA) introduced new AI tools for autonomous driving, humanoid robots and AI factories, reinforcing investor optimism around AI-driven demand across the broader technology sector.
Investor sentiment may also be benefiting from Salesforce’s growing exposure to artificial intelligence through its stake in Anthropic. Bloomberg reported Monday that Salesforce’s investment in the AI startup is now worth about $5 billion.
Salesforce To Invest $2 Billion In France
Separately, Salesforce announced Monday that it will invest $2 billion in France through 2030, expanding its artificial intelligence capabilities and strengthening its presence in one of its largest European markets.
The investment includes a new AI Innovation Hub in Paris, workforce training initiatives and continued ecosystem expansion.
The company said Paris will host its first European Union AI Innovation Hub, supporting AI development, customer collaboration and skills training.
Salesforce also plans to hire in cybersecurity, data, agentic AI and deployment engineering while advancing data sovereignty initiatives through local cloud and AI partnerships.
Salesforce highlighted growing adoption of its Agentforce platform among French organizations, including Bouygues, Laboratoires Pierre Fabre and Adecco Group.
It also announced more than $2.6 million in grants for French nonprofits and launched an Agentic Academy with the Simplon Foundation to train at least 2,000 people in AI-related skills.
Is The Stock Finally Reversing Long-Term Downtrend?
From a technical perspective, the stock has staged a sharp rebound. Salesforce is trading 17.3% above its 20-day simple moving average and 16.1% above its 50-day moving average. Those levels point to strong near-term momentum.
However, the longer-term picture remains less convincing. The stock is still 5.1% below its 200-day moving average, suggesting the broader downtrend has not been fully reversed.
Trend signals also remain mixed. The 20-day moving average sits below the 50-day moving average, while the 50-day average remains below the 200-day average. Those bearish crossover patterns indicate that longer-term trend repair is still underway. That backdrop is consistent with Salesforce’s 19.8% decline over the past 12 months.
Momentum indicators are improving, though. The MACD remains above its signal line and the histogram is positive, indicating buyers are gaining control and downside pressure is easing.
Technically, the next key resistance level sits near $251, where traders may look to take profits. On the downside, support is around $170.50, an area that previously attracted buyers and could serve as a key floor if momentum weakens.
Analyst Consensus & Recent Actions
The stock carries a Buy rating with an average price forecast of $245.59. Recent analyst moves include:
- Citigroup: Neutral (Lowers forecast to $187.00) (May 28)
- Canaccord Genuity: Buy (Lowers forecast to $225.00) (May 28)
- Bernstein: Underperform (Lowers forecast to $173.00) (May 28)
The Funds Most Invested In Salesforce
- SmartETFs Advertising and Marketing Technology ETF (NYSE:MRAD): 4.11% Weight
- iShares Expanded Tech-Software Sector ETF (BATS:IGV): 6.68% Weight
- First Trust DJ Internet Index Fund (NYSE:FDN): 4.07% Weight
Significance: Because CRM carries significant weight in these funds, any significant inflows or outflows for these ETFs will likely force automatic buying or selling of the stock.
CRM Stock Price Activity: Salesforce shares were up 10.11% at $210.42 at the time of publication on Monday, according to Benzinga Pro data.
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