Myseum, Inc. (NASDAQ:MYSE) shares are trading higher Thursday. The company announced a rebrand to Myseum.AI.

Rebrand Reflects AI, Privacy Focus

The company said the name change reflects its focus on integrating proprietary, privacy-first artificial intelligence into its secure messaging and social media platforms. 

Myseum is developing localized AI agents designed to assist users in managing personal media such as photos, videos and messages while maintaining privacy. The platform adapts to individual user patterns and preferences while ensuring data is not shared with external AI models or social platforms. 

CEO Darin Myman said the new name aligns with the company’s AI-based technology and its broader multi-tiered social media ecosystem. 

The company noted that its stock will continue to trade on the Nasdaq under the ticker symbol “MYSE.”

Myseum Shares Skyrocket

MYSE Price Action: At the time of publication, Myseum shares are trading 255.56% higher at $5.12, according to data from Benzinga Pro.

This illustration was generated using artificial intelligence via Midjourney.